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NVIDIA 40 Series

GeForce RTX 40 Series

Beyond Fast

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NVIDIA® GeForce RTX® 40 Series GPUs are beyond fast for gamers and creators. They're powered by the ultra-efficient NVIDIA Ada Lovelace architecture which delivers a quantum leap in both performance and AI-powered graphics. Experience lifelike virtual worlds with ray tracing and ultra-high FPS gaming with the lowest latency. Discover revolutionary new ways to create and unprecedented workflow acceleration.

Create your masterpiece - customize an ORIGIN PC with a GeForce RTX 40 Series GPU.

NVIDIA Ada Lovelace Architecture

Ahead of its time, ahead of the game.

Lovelace Architecture

New Streaming Multiprocessors

Up to 2x performance and power efficiency

Fourth-Gen Tensor Cores

Up to 2x AI performance

Third-Gen RT Cores

Up to 2x ray tracing performance

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Cutting-Edge
GPUs

NVIDIA Ada Lovelace architecture

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Realistic and Immersive Graphics

Dedicated Ray Tracing Cores

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AI-Accelerated Performance

NVIDIA DLSS 3

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Game-Winning Responsiveness

NVIDIA Reflex low-latency platform

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Built for Live
Streaming

NVIDIA Encoder

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AI-Enhanced Voice and Video

NVIDIA Broadcast app

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Fast-Track Your
Creativity

NVIDIA Studio

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Performance and Reliability

Game Ready and Studio Drivers

Ray Tracing

Hyperrealistic. Hyperfast.

The Ada architecture unleashes the full glory of ray tracing, which simulates how light behaves in the real world. With the power of RTX 40 Series and third-gen RT Cores, you can experience incredibly detailed virtual worlds like never before.

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NVIDIA DLSS 3

The performance multiplier, powered by AI.

DLSS is a revolutionary breakthrough in AI-powered graphics that massively boosts performance. Powered by the new fourth-gen Tensor Cores and Optical Flow Accelerator on GeForce RTX 40 Series GPUs, DLSS 3 uses AI to create additional high-quality frames.

*Captured with GeForce RTX 4090 at 3840 x 2160, New Ray Tracing: Overdrive Mode, DLSS 3, pre-release build.

NVIDIA Reflex

Victory measured in milliseconds.

NVIDIA Reflex and GeForce RTX 40 Series GPUs deliver the lowest latency and best responsiveness for the ultimate competitive advantage. Built to optimize and measure system latency, Reflex provides faster target acquisition, quicker reaction times, and the best aim precision for competitive games.

Top tools for the creative trade.

NVIDIA Studio

Your creativity AI.

Take your creative projects to the next level with NVIDIA Studio. Powered by new dedicated hardware, RTX 40 Series unlocks unmatched performance in 3D rendering, video editing, and graphic design. Experience feature-rich RTX accelerations in top creative apps, world-class NVIDIA Studio drivers engineered to provide maximum stability, and a suite of exclusive tools that harness the power of RTX for AI-assisted creative workflows.

NVIDIA Encoder

The dream stream.

Steal the show with incredible graphics and high-quality, stutter-free live streaming. Powered by the 8th generation NVIDIA Encoder (NVENC), GeForce RTX 40 Series ushers in a new era of high-quality broadcasting with next-generation AV1 encoding support, engineered to deliver greater efficiency than H.264, unlocking glorious streams at higher resolutions. Plus, exclusive optimizations in your favorite live streaming apps give your audience your best—every time.

NVIDIA Broadcast

Your AI-powered home studio.

The NVIDIA Broadcast app transforms any room into a home studio—taking your live streams, voice chats, and video calls to the next level with powerful AI effects like noise and room echo removal, virtual background, and more.

NVIDIA Omniverse

Connect your creative worlds to a universe of possibility.

NVIDIA Omniverse™ is a 3D design collaboration platform within the NVIDIA Studio suite of tools for creators. Built to accelerate workflows and unite apps and assets to bring your ideas to life—fast.

NVIDIA Canvas

The app that puts the AI in painting.

Use AI to turn simple brushstrokes into realistic landscape images. Create backgrounds quickly, or speed up your concept exploration, so you can spend more time visualizing ideas.

ADDITIONAL FEATURES AND BENEFITS

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Game Ready Drivers

GeForce Game Ready Drivers deliver the best experience for your favorite games. They’re finely tuned in collaboration with developers and extensively tested across thousands of hardware configurations for maximum performance and reliability.

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GeForce Experience

Capture and share videos, screenshots, and live streams with friends. Keep your drivers up to date and optimize your game settings. GeForce Experience lets you do it all. It’s the essential companion to your GeForce graphics card.

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NVIDIA G-SYNC

Get smooth, tear-free gameplay at high refresh rates, plus HDR and more. This is the ultimate gaming display and the go-to equipment for enthusiast gamers.

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NVIDIA Ansel

Turn your screenshots into art with this powerful in-game photo mode that captures 360, HDR, and super-resolution photos.

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Virtual Reality

The highest performance graphics deliver the smoothest, most immersive VR experiences.

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Resizable BAR

Resizable BAR is an advanced PCI Express feature that enables the CPU to access the entire GPU frame buffer at once, improving performance in many games.

EXPLORE OUR CUSTOM PCS YOU CAN'T FIND ANYWHERE ELSE,
FEATURING ONLY THE HIGHEST QUALITY COMPONENTS!

CUSTOMIZE YOURS TODAY

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